San Francisco Event Overview – April 19th

Big Analytics 2012 San Francisco is taking place April 19th. Learn more about the convergence of data science, digital marketing, Hadoop, data warehousing, and in-database analytics. Go beyond the “big data” hype to see how these technologies are being applied to drive business innovation.


Who should attend

  • Executives who want to learn how leading companies leverage advanced analytics to compete and win
  • Interactive marketing innovators who want access to "game changing" insights for digital marketing optimization
  • Enterprise architects, data warehousing, and business intelligence professionals looking to provide the infrastructure for big data and advanced analytics to their business partners
  • Data scientists, business analysts, statisticians, ”quants”, hackers, or analytics professionals responsible for making data-driven business decisions.


1pm Registration
1:30-1:40pm Welcome
DJ Patil, Data Scientist, Greylock Partners
Using Data to Mange in Today’s Chaotic Environment
Mayank Bawa,
Teradata Aster
Platinum Sponsor
Shaun Connolly, Hortonworks
Platinum Sponsor
3:00-3:20pm Break
  Track 1: Digital Marketing,
Analytics and Testing
Track 2: Data Science and Analytics
Dan Siroker, Optimizely
Lessons Learned from
30,000 A/B and
Multivariate Experiments
Crystal Hutter, Edmodo
Solving the Education Crisis
with Big Data
Dan Jewett, Tableau
Practical Applications of Visual Analytics
Paul Bachteal, SAS
Technology Strategies for Big Data Analytics
Gayatri Patel, eBay
Big Data Decision-Making
Simon Zhang, LinkedIn
From Data Science to Business
Value – Analytics Applied
4:50-5:30pm Panel: Digital Marketing
Panel: Data Science
5:30-7:30pm Networking Reception


InterContinental San Francisco – Hotel
The InterContinental San Francisco is located at Howard and 5th streets, next to Moscone West Convention Center in downtown San Francisco. The hotel towers 32 stories above the South of Market neighborhood.
Address: 888 Howard Street, San Francisco, CA 94103
Contact: 1-415-616-6500

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The Intercontinental Hotel provides discounted valet parking for $30. Please inform the attendant that you are attending a meeting at the hotel to secure this discount.

There is also a parking garage located at 5th and Mission, one block from the hotel, with hourly rates of $3.50 per hour.

sponsors Teradata Aster NetApp Hortonworks SAS Attensity Aprimo Alteryx